Major study areas for Bachelor of Business and Commerce / Bachelor of Visual Arts

ACCOUNTING

Accounting is a system that identifies, measures, and communicates economic information to permit informed judgements and decisions by the users of that information. It is the language of business.

BUSINESS LAW (OCL)

The law is the backbone of business. It regulates financial transactions and marketing processess, and in doing so applies the law of contract and tort. It regulates those engaged in companies and partnerships and their banking and tax needs. It regulates new economic frontiers, such as e-commerce via the development of cyber laws.

ECONOMICS

Economics is the study of the production, distribution and consumption of wealth. Economics is concerned with the welfare of individuals and of society at large and directs attention to how scarce resources can best be allocated. Knowledge of economics helps both individuals and societies.

FINANCE AND MACROECONOMICS

Finance and Macroeconomics is an interdiscipinary field of study combining economics and finance. The issues of how financial markets impact on the economy influences financial markets is important for business and public policy decision making.

HUMAN RESOURCE MANAGEMENT

Human resource management is the study of managing people within the employer/employee relationship. It covers strategies and activities that enable people to fulfil their needs in the work environment while achieving the organisation's strategic business objectives.

MANAGEMENT

Management is the process by which organisational goals are attained through integrating human activity. It is largely about people and human endeavour. This major provides the body of knowledge for future managers.

MARKETING

Marketing is the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services. Marketing aims to satisfy organisational objectives efficiently and profitably. The focus of this major is to develop an understanding of fundamental marketing principles and practices, and to provide the ability to apply marketing within any