Stephen works in the Faculty of Business & Economics at Monash University as a Senior Lecturer.
Saunders, S.G., Petzer, D., 2007, South African Breweries Miller, in Contemporary Cases in Southern African Marketing, eds Fairuz Parker, New Africa Education Publishing, Cape Town, South Africa, pp. 103-115.
Saunders, S., 2011, Ethical performance evaluation: An extension and illustration, European Business Review [P], vol 23, issue 6, Emerald Group Publishing Ltd, Bingley UK, pp. 561-571.
Saunders, S., 2010, An exploratory study into the disposition behaviour of poor bottom-of-the-pyramid urban consumers, Advances In Consumer Research [P], vol 37, Association for Consumer Research, United States, pp. 440-446.
Saunders, S., 2010, Consumer-generated media and product labelling: Designed in California, assembled in China, International Journal of Consumer Studies [P], vol 34, issue 4, Wiley-Blackwell Publishing Ltd, UK, pp. 474-480.
Berndt, A., Saunders, S., Petzer, D., 2010, Readiness for banking technologies in developing countries, Southern African Business Review [P], vol 14, issue 3, UniSA Press, South Africa, pp. 47-76.
Saunders, S., Petzer, D., 2010, The interrelationship between service quality, satisfaction and behavioural intention by customer stage in the service delivery process, Management Dynamics [P], vol 19, issue 1, Southern African Institute for Management Scientists, South Africa, pp. 25-34.
Saunders, S.G., Lynn, M., 2010, Why tip? An empirical test of motivations for tipping car guards, Journal of Economic Psychology [P], vol 31, issue 1, Elsevier BV, Netherlands, pp. 106-113.
Saunders, S.G., 2009, Scenario planning: A collage construction approach, Foresight :The Journal for Future Studies, Srategic Thinking and Policy, vol 11, issue 2, Emerald Group Publishing Ltd, UK, pp. 19-28.
Saunders, S., 2008, Measuring and applying the PAKSERV service quality construct: Evidence from a South African cultural context, Managing Service Quality, vol 18, issue 5, Emerald Group Publishing Limited, United Kingdom, pp. 442-456.
Saunders, S.G., 2008, Toward bridging the gap between theory and empirical reality, South African Journal of Economics, vol 76, issue 4, Wiley-Blackwell Publishing Asia, Richmond Vic Australia, pp. 738-748.
Saunders, S.G., Bendixen, M., Abratt, R., 2007, Banking patronage motives of the urban informal poor, Journal of Services Marketing, vol 21, issue 1, Emerald Group Publishing Limited, UK, pp. 52-63.
West, A., Saunders, S., 2006, A humanistic approach to South African accounting education, South African Journal of Higher Education, vol 20, issue 5, UNISA Press, Pretoria South Africa, pp. 718-730.
Saunders, S.G., 2005, Market segmentation using quality perceptions: An investigation into a higher education, South African Journal of Higher Education [P], vol 19, issue 1, Unisa Press, South Africa, pp. 144-154.
Saunders, S.G., LOOTS, E.A., 2005, Measuring the informal economy in South Africa, South African Journal Of Economic And Management Sciences [P], vol 8, issue 1, University of Pretoria, Faculty of Economic and Management Sciences, South Africa, pp. 92-101.
Saunders, S., 2003, The experience of inflation targeting in Australia: lessons for South Africa, The South African Journal of Economics, vol 71, issue 2, Economic Society of South Africa, Pretoria South Africa, pp. 414-427.
Saunders, S., Firer, S., 2002, Exploring the contribution of intellectual capital performance, Services SETA Research, vol 2, issue 1, Caysha Marketing, Johannesburg South Africa, pp. 34-39.
Saunders, S., Petzer, D., 2009, Consumer tipping: A study of the car guarding industry, Australian and New Zealand Marketing Academy (ANZMAC) 2009 Sustainable Management and Marketing Conference, 30 November 2009 - 2 December 2009, Australian and New Zealand Marketing Academy (ANZMAC), Melbourne Vic Australia, pp. 1-8.
Saunders, S.G., 2007, Confirmatory factor analysis of the PAKSERV service quality construct in a non-Western cultural context, The ANZMAC 2007 Conference Proceedings, 03 December 2007 to 05 December 2007, University of Otago, Dunedin New Zealand, pp. 2550-2556.
Saunders, S., 2003, Islamic banking in South Africa: the case of Albaraka Bank, From Money Lenders to Bankers: Evolution of Islamic Banking in Relation to Judeo-Christian and Oriental Banking Traditions: Proceedings of the International Islamic Banking Conference, 09 September 2003 to 10 September 2003, Monash University, Malaysia, pp. 1-10.
Saunders, S., Petzer, D., 2006, Special applications in marketing, Marketing: Fresh Perspectives, vol majormonog, Pearson Education South Africa (Pty ) Ltd, Cape Town South Africa, pp. 441-465.
Authorised by: Director, Office of Marketing and Communications.
Maintained by: eSolutions ServiceDesk.
Last updated: 18 February 2013.
Copyright © 2013 Monash University. ABN 12 377 614 012 -
Accessibility -
Caution -
Privacy
CRICOS Provider Number: 00008C
We acknowledge and pay respects to the Elders and Traditional Owners of the land on which our six Australian campuses stand. Information for Indigenous Australians
