Undergraduate - UnitMGX4000 - Introductory management research methods

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.

Synopsis

Basic introduction to research design in management; types of research designs; qualitative and quantitative data collection and measurement techniques; coding data; reliability and validity; qualitative and quantitative methods of analysis; interpreting and discussing results; structuring and writing the research report; integrating individual research into overall management literature.

Outcomes

The learning goals associated with this unit are to:

1. critically analyse and interpret basic research designs in the management discipline
2. construct research questions grounded in a theoretical and conceptual framework
3. assess the appropriateness, types, and use of qualitative and quantitative data collection and analysis techniques as a means of investigating and answering research questions in the management discipline
4. identify, search for, and locate secondary data and knowledge relevant to management research, as well as understanding the process of generating or collecting primary data
5. develop academic writing skills appropriate to the discipline for reporting on business management research projects.

Assessment

Within semester assessment: 50%
Final examination (3 hours): 50%

Chief examiner(s)

Dr Ross Donohue

Contact hours

3 hours per week

Prohibitions

BEW4000, MGX5000