e-business/index

aos

Undergraduate - Area of Study

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All areas of study information should be read in conjunction with the relevant course entry in the Handbook. The units listed for this area of study relate only to the 'Requirements' outlined in the component of any bachelors double degrees.

Managing facultyFaculty of Business and Economics
Campus(es)Sunway

Notes

  • Unit codes that are not linked to their entry in the handbook are not available for study in the current year.

Description

E-Business is the ability to perform transactions involving the exchange of goods or services between two or more parties using electronic tools and techniques. The increased availability of computers and communications, the expansion of the Internet and online services, and the drive toward global competitiveness have all contributed to the growth of e-business.

Units

To complete the e-business major in the Bachelor of Business and Commerce, students must complete:

The following eight units (48 points):

  • ECW2731 Managerial economics
  • FIT1003 IT in organisations
  • MGW2700 Project management for small to medium enterprises
  • MGW3381 Management information systems
  • MKW1601 Introduction to e-business
  • MKW2841 e-business models and analysis
  • MKW3841 e-business performance management
  • MKW3881 Electronic marketing

Contact details

Relevant courses

Single degrees

  • 2224 Bachelor of Business and Commerce

Double degrees

  • 1941 Bachelor of Business and Commerce and Bachelor of Communication