units

ECP2450

Faculty of Business and Economics

print version

This unit entry is for students who completed this unit in 2016 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

6 points, SCA Band 3, 0.125 EFTSL

Undergraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.

Faculty

Business and Economics

Organisational Unit

Department of Economics

Coordinator(s)

Associate Professor Lionel Frost

Offered

Peninsula

  • First semester 2016 (Day)

Synopsis

This unit will cover: the demand, supply and pricing in the sport industry, sports revenues; whether clubs are profit-maximisers or win-maximisers, competitive imbalance in sport such as player drafts, salary caps and revenue sharing, the sport industry, including government subsidies, private delivery of sport and sport participation, the economic impact of sports, stadium financing; labour markets and sport, regulation of sports, international issues, future directions of the sport industry.

Outcomes

The learning goals associated with this unit are to:

  1. examine the so-called 'peculiar' characteristics of sports markets and the policy conclusions that follow
  2. analyse the role economic incentives play in determining the behaviour of controlling bodies, leagues, clubs, players, fans, sponsors, the media and government
  3. compare and contrast the key features of various sports markets in Australia and overseas
  4. develop strategies and problem solving skills to address sports economic challenges typically faced by sport managers.

Assessment

Within semester assessment: 60%
Examination: 40%

Workload requirements

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

See also Unit timetable information

Chief examiner(s)

Prerequisites

Prohibitions