units

VCO2204

Faculty of Art, Design and Architecture

Undergraduate - Unit

This unit entry is for students who completed this unit in 2014 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

print version

6 points, SCA Band 1, 0.125 EFTSL

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered, or view unit timetables.

LevelUndergraduate
FacultyFaculty of Art, Design and Architecture
Organisational UnitDepartment of Design
OfferedCaulfield Second semester 2014 (Day)
Coordinator(s)Ms Tracie Grimwood

Synopsis

This unit will emphasise the principle role illustration plays in the practice of graphic design. While continuing to develop individual illustration skills, students will be expected to realise their images in their intended contexts, such as packaging design, shopping bags, book covers, posters, advertisements, or other traditional graphic design formats. While being exposed to traditional image making processes students will also be encouraged to explore more experimental methods. A mix of hand generated imagery and digital methods will be encouraged.

Outcomes

On successful completion of this unit, students will be able to:

  1. use a variety of illustration techniques: traditional, electronic and experimental
  2. explore the potential for illustration to answer a range of graphic design problems
  3. apply the principles of composition to the practice of illustration, and its surrounding design elements
  4. understand the historical development of illustration in the practice of graphic design and comprehend its ability to become the principle visual focus of a major design project
  5. successfully unite illustration with typography and other essential design elements
  6. understand and be able to apply the rules of occupational health and safety appropriate to the unit of study.

Assessment

Major projects: 80%. Visual Diary: 10%. Minor exercises: 10%.

Chief examiner(s)

Workload requirements

One 1 hour lecture plus 3 studio hours and 8 independent study hours per week

Prerequisites

OHS1000 & Must be enrolled in MADA course or by permission

Prohibitions

VCO3205