units

MGX2200

Faculty of Business and Economics

Undergraduate - Unit

This unit entry is for students who completed this unit in 2014 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

print version

6 points, SCA Band 3, 0.125 EFTSL

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered, or view unit timetables.

LevelUndergraduate
FacultyFaculty of Business and Economics
Organisational UnitDepartment of Management
OfferedNot offered in 2014
Coordinator(s)Dr Glen Croy

Synopsis

This unit considers festivals and events as important and growing sectors of the tourism industry. Major topics include the nature, scale and scope of festivals and events, their economic impact and the importance of research and planning for their successful operation. Consideration is given to their social and environmental impacts and strategies for minimising any negative effects.

Outcomes

The learning goals associated with this unit are to:

  1. analyse the conceptualisation of an event
  2. identify the different meanings and impacts of events
  3. distinguish the role of stakeholders in event planning and management
  4. analyse operational issues in the planning of an event.

Assessment

Within semester assessment: 60%
Examination: 40%

Chief examiner(s)

Workload requirements

Minimum total expected workload equals 144 hours per semester

Prohibitions

MGW3100 and MGW2200