units

CDS1001

Faculty of Art, Design and Architecture

Undergraduate - Unit

This unit entry is for students who completed this unit in 2014 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

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12 points, SCA Band 1, 0.250 EFTSL

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered, or view unit timetables.

LevelUndergraduate
FacultyFaculty of Art, Design and Architecture
Organisational UnitDepartment of Design
OfferedCaulfield First semester 2014 (Day)
Coordinator(s)Mr Ned Culic

Synopsis

This unit explores the multi-disciplinary nature of communication design by introducing and applying the basic elements and principles of two and three-dimensional design. Students develop a repertoire of knowledge through the exploration of creative problem solving methodologies and manipulation of design elements. Communication design is presented as a creative, analytical and synthesising process with social, cultural and artistic implications. Set projects encourage experimentation and skill development with materials and technology via drawing, image making and various digital imaging software options.

Outcomes

On successful completion of this unit, students will have the ability to:

  1. Identify and apply the basic elements and principles of two and three dimensional design
  2. Recognise the historical and aesthetic parallels between design and art
  3. Demonstrate drawing skills and the use of creative drawing practice as a means of visual thinking
  4. Understand and apply basic colour theories
  5. Express ideas and concepts through introductory-level image making, typography and digital imaging
  6. Construct design solutions using introductory-level digital production processes
  7. Understand and apply the occupational health and safety requirements of this unit

Assessment

100% Progressive assessment, by a series of assignments

Chief examiner(s)

Workload requirements

On-campus: 8 contact hours plus 16 hours of private study hours per week.

Prerequisites

Admission to Bachelor of Communication Design

Co-requisites

Prohibitions