units

ATS3766

Faculty of Arts

Undergraduate - Unit

This unit entry is for students who completed this unit in 2013 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

print version

12 points, SCA Band 1, 0.250 EFTSL

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LevelUndergraduate
FacultyFaculty of Arts
Organisational UnitCommunications and Media Studies
OfferedClayton Second semester 2013 (Day)
Coordinator(s)Dr Daniel Black

Notes

Previously coded COM3200

Synopsis

This unit examines animation from both a practical and critical perspective. Students will undertake practical instruction in basic animation skills as well as investigating animation as industry, transnational cultural commodity, fan text and technology. Students will become familiar with a variety of critical and theoretical perspectives on the form as well as undertaking a four-week practical component, in which students will be given a practical introduction to animation techniques.Please note that this unit has the same value as two standard 6-point units, and the contact hours and expectations of student involvement reflect this.

Outcomes

By the conclusion of the units students will be able to:

  1. Discuss animation as a complex and broad ranging phenomenon that is not restricted to traditional animation forms such as the comic book and the cartoon, but is also a feature of, for example, advertising, virtual reality, live action film and television, and MTV
  2. Demonstrate an understanding of the historical development of animation and be able to account for the development of this 'genre' by reference to social, cultural, political, technological, economic and industrial factors
  3. Demonstrate an understanding of the cultural specificities that inform the production, distribution and consumption of different forms of animation
  4. Identify the key issues that impact upon animation's creative and technological processes
  5. Apply current theoretical perspectives to explain the relationship between forms of animation and communications and media architectures
  6. Apply current critical theory to the analysis of the popular cultural appeal of animation texts
  7. Ability to analyse and explain transnational flows of animated media texts
  8. Demonstrate advanced skills in research, writing and critical analysis
  9. Demonstrate a basic competence in animation production skills.

Assessment

Major essay (2500 words): 30%
Seminar presentation and summary: 10%
Creative production exercise: 40%
Learning journal: (1000 words): 10%
Laboratory assessment: 10%

Chief examiner(s)

Contact hours

One 3.5-hour seminar/screening per week (weeks 1-8)
One 1-hour lecture per week (weeks 9-12)
One 3-hour practical workshop (weeks 9-12)

This unit applies to the following area(s) of study

Prerequisites

Any approved first year sequence.

Prohibitions