ug-marketing

aos

Skip to content | Change text size
 

print version

Monash University Handbook 2011 Undergraduate - Area of Study

All areas of study information should be read in conjunction with the relevant course entry in the Handbook. The units listed for this area of study relate only to the 'Requirements' outlined in the Faculty of Business and Economics component of any bachelors double degrees.

Managing facultyFaculty of Business and Economics
Campus(es)Berwick, Caulfield, Clayton, Gippsland, Peninsula, South Africa, Sunway

Description

Marketing is the activity, set of institutions, and process of creating, communicating, delivering and exchanging offerings that have value for customers and clients.

Recommendations

The Faculty of Business and Economics also offers related majors in the areas of:

  • Marketing communication
  • Psychology (BUSECO)

Contact details

Relevant Courses

Single degrees

  • 3813 Associate Degree in Business and Commerce
  • 3806 Bachelor of Business
  • 0314 Bachelor of Business (Marketing)
  • 4407 Bachelor of Business (Psychology)
  • 2224 Bachelor of Business and Commerce
  • 4406 Bachelor of Business and Commerce (Global)
  • 4415 Bachelor of Business Science
  • 0179 Bachelor of Commerce
  • 4419 Bachelor of Commerce (Dean's Scholars Program)

Double degrees

  • 0556 Bachelor of Arts and Bachelor of Business (Marketing)
  • 1807 Bachelor of Arts and Bachelor of Business and Commerce
  • 0542 Bachelor of Arts and Bachelor of Commerce
  • 4403 Bachelor of Arts (Global) and Bachelor of Commerce
  • 4417 Bachelor of Biomedical Science and Bachelor of Commerce
  • 3819 Bachelor of Business and Bachelor of Visual Arts
  • 1337 Bachelor of Business (Management) and Bachelor of Business (Marketing)
  • 1941 Bachelor of Business and Commerce and Bachelor of Communication
  • 3727 Bachelor of Business and Commerce and Bachelor of Education (Primary)
  • 3831 Bachelor of Business and Commerce and Bachelor of Information Technology and Systems
  • 3202 Bachelor of Business and Commerce and Bachelor of Sport and Outdoor Recreation
  • 3832 Bachelor of Business and Commerce and Bachelor of Visual Arts
  • 3820 Bachelor of Civil and Environmental Engineering and Bachelor of Business and Commerce
  • 3823 Bachelor of Commerce and Bachelor of Aerospace Engineering
  • 3830 Bachelor of Commerce and Bachelor of Business Information Systems
  • 1319 Bachelor of Commerce and Bachelor of Economics
  • 0548 Bachelor of Commerce and Bachelor of Engineering
  • 0546 Bachelor of Commerce and Bachelor of Laws
  • 3834 Bachelor of Commerce and Bachelor of Mechatronics Engineering
  • 1469 Bachelor of Commerce and Bachelor of Science
  • 4503 Bachelor of Health Science and Bachelor of Business
  • 1185 Bachelor of Music and Bachelor of Commerce
  • 2630 Bachelor of Pharmacy and Bachelor of Commerce
  • 3511 Bachelor of Science and Bachelor of Business and Commerce

Honours degrees

  • 0508 Honours degree of Bachelor of Business
  • 3169 Honours degree of Bachelor of Business and Commerce
  • 4414 Honours degree of Bachelor of Business Science
  • 0181 Honours degree of Bachelor of Commerce