units

MGG2150

Faculty of Business and Economics

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Monash University Handbook 2010 Undergraduate - Unit

6 points, SCA Band 3, 0.125 EFTSL

LevelUndergraduate
FacultyFaculty of Business and Economics
OfferedNot offered in 2010
Coordinator(s)Chief Examiner: Dr Vaughan Reimers

Synopsis

This unit comprises part of the Bachelor of Sports Promotion and Event Management. It is designed to provide students with an understanding of, and ability to manage, the diverse array of activities necessary to effectively manage sporting events. This includes the financial components of event management, the ability to plan, implement and present sporting events, and the ability to effectively integrate and satisfy the needs of external stakeholders such as sponsors, media, community and guests.

Objectives

The general objective of this unit is to provide students with an understanding and ability to manage the diverse array of activities necessary to effectively manage sporting events. In order to accomplish this several specific objectives must first be met:

  • an understanding of the financial components of event management;
  • the ability to plan, implement and present sporting events;
  • the ability to effectively integrate and satisfy the needs of external stakeholders (e.g. sponsors, media, community, guests);
  • the ability to devise contingency plans to cover unforeseen events.

Assessment

Assignment 1: 20%
Assignment 2: 30% +
Examination: 50%

Contact hours

3 hours class contact

Prerequisites

MGW1010 and MKW1120