FIT3101 - B2C internet commerce
6 points, SCA Band 2, 0.125 EFTSL
Undergraduate Faculty of Information Technology
Offered
Clayton Second semester 2009 (Day)
Synopsis
The unit also outlines various web-based tools for B2C Internet Commerce, including web server hardware and software options and their various strengths and scalability. Web site hosting options and their implications, web client/server architecture and various communication models, are also discussed. This coverage will provide students with knowledge about the purpose, advantages and disadvantages of both hardware and software systems for building Internet Commerce platform. The unit also enables students to develop understanding and practical hands on experience of some software packages for fundamental B2C Internet Commerce services, such as catalog display, transaction processing, and shopping carts. Suitable object-oriented business applications software packages, such as Microsoft Visual Interdev, Microsoft Visual Basic and SQL Server database, ECommPro and similar software packages will be used to demonstrate the concept. Further, the unit introduces other key solutions to the current Internet Commerce applications. The unit develops students understanding on the re-intermediation trend of portals, the implication of the push-pull model in the information portals, the use of search engine and the characteristics and properties of software agents in business applications.
Objectives
Upon completing the unit, students will be able to:
- determine business models and develop business strategies for B2C Internet Commerce;
- use popular business application software packages for B2C Internet Commerce;
- develop simple business applications, including for displaying catalogs and processing transactions;
- explain business related issues, the opportunities and challenges in the Internet marketplace.
Assessment
Laboratory work: 10%; Seminar presentation: 10%; Written report: 20%; Examination (2 hours): 60%.
Contact hours
3 x contact hrs/week
Prerequisites
BUS1060 or FIT1002
Prohibitions
IMS3280, BUS5960, BUS3960