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ETW3112 - Survey data analysis

6 points, SCA Band 0 (NATIONAL PRIORITY), 0.125 EFTSL

Undergraduate Faculty of Business and Economics

Leader(s): Dr Harmindar Nath

Offered

Not offered in 2009

Synopsis

Introduction to multivariate statistical techniques for the analysis of survey data. Topics include cross tabulation of data and Chi-square test of independence and goodness of fit, correlation and its applications (reliability analysis: Cronbach's alpha), General linear regression, Multivariate analysis of variance and covariance, discriminant, factor, and cluster analysis. Use of SPSS for windows for analysis.

Objectives

The learning goals associated with this unit are to:

  • prepare survey data for statistical analysis
  • apply multivariate statistical techniques for exploring and establishing relationships between/among variables
  • select and carry out appropriate statistical tests for evaluating reliability of scale and examining research hypotheses
  • use SPSS for data analysis and interpret output
  • demonstrate skills in communicating the results of the analysis.

Assessment

Within semester assessment: 50%
Examination (2 hours, closed-book): 50%

Contact hours

One 2-hour lecture and one 1-hour laboratory/tutorial per week.

Prerequisites

ETW2111, ETX2111 or ETW1010

Prohibitions

ETF3500, ETC3500

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